Sales Training For Engineers & Techies |
| Name of book: | How to Hire a Good Technical Salesman |
| Author: | Robert Seviour |
| Author bio: | The author has 20+ years of experience in recruiting and managing salespeople. |
| Blurb: | Manuals on how to sell Technical Products and Services, find new clients or hire an effective Technical Salesperson. |
| Price: | $37.00 |
| Book Website: | Get Ebook Now |
| Keywords: | Technical Salesman, Salesperson, Outstanding Sales |
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| Description: |
- Hiring a good salesperson for a technical business is difficult. "How to Hire a Good Technical Salesman" is a unique book. In this book you'll find detailed information about how to approach the task to succeed. But finding and keeping an outstanding sales producer isn’t easy. You need to use the right strategies.
- A really good salesperson will bring tremendous benefits to your business:
-You’ll get a strong flow of profitable orders
-Leads are turned into business, not wasted
-Your company grows
-You don’t have to invest much of your own time, which frees you up to develop other parts of your business
-It inspires your other employees by demonstrating that excellent sales results are possible
-If customers like and respect your representative, it increases goodwill
-Good salespeople bring in feedback from your customers. This can be a source of ideas for improvements or new products.
- Here's a list of topics covered in this book:
-Introduction: The benefits of having a good salesperson
-The problems of having a poor (or worse) salesperson
-There’s a lot at stake
-The cost of getting it wrong
-What causes it to go wrong
-Do you really need a salesperson?
-What we’re looking for
-Desirable attributes of a good salesperson
-Motivation
-Where motivation comes from
-Defining the job
-Sales skills and technical knowledge/job suitability matrix
-'Pure salesmen' v 'techies'
-See it from the candidates point of view
-Is it a good idea to hire someone just like you?
-The best most companies can aim for
-Methods to locate them
-The usual hiring process
-Job ads
-Interviewing
-'Lie your way into a top job'
-People who are working for you in another capacity
-Psychometric testing
-Scientific? Decision-making
-Evaluating them once in the job
-They start strong, but fade away
-What recruitment agencies say
-Head-hunters
-Does sales-training work?
-Can you motivate people?
-The 'direct-sales' method of recruiting
-Summary
-Hiring checklist.
- Price: $37.00 - Get Ebook Now
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Sales Training For Engineers & Techies
Price: $37.00
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