Books On Sales Improvement For 'techies' |
| Name of book: | Selling for Engineers |
| Author: | Robert Seviour |
| Blurb: | How to sell technical products - a good introduction for new people and a valuable refresher for those with experience. |
| Price: | $37.00 |
| Book Website: | Get Ebook Now |
| Keywords: | Selling Technical Services, Selling Technical Products |
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| Description: |
- The 'Selling for Engineers' manual is a complete training course teaching you everything you need to be successful at winning orders for technical products and services. For sales engineers and anyone in a business-development role supplying professional, technical services, major capital purchases or any technical products. Whether you are a one-man-band or a multi-national corporation, this is a treasure-trove of information. The course is the complete contents of the Selling for Engineers seminar which the author has presented over 600 times worldwide.
- The manual is intended for:
-New recruits
-People converting from other roles into sales
-External sales representatives
-Sales professionals
-Business owners
-Experienced sales people who need a refresher.
-Sales managers.
- Table of Contents:
-Introduction
-The reason that most 'techies' are not 'natural' sales people
-Sales basics for beginners
-How to prospect for business
-Meeting the prospect - the sales interview:
-The sales presentation
-Understand the personality type of the buyer and adapt your message accordingly
Dealing with the tough parts of sales
-Asking for the order
-Closing
-Good answers to difficult objections
-Dealing with 'difficult' buyers
-Handling rejection
-Common reasons for lack of sales success - and what to do about them
-Building your confidence
-Keeping your motivation high
-A refresher for older/experienced sales people
-Guiding principles for Sales Managers
-Upselling - expanding the order
-How to win repeat business.
-Don't 'one-night-stand' your customers
-Professional complaint-handling
-How to grow fast but stay successful long-term; the reasons for the rise and fall of companies
-The 'Sales Process Flow Chart'.
- Price: $37.00 - Get Ebook Now
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Books On Sales Improvement For 'techies'
Price: $37.00
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